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World Cup exit's impact on economy

Headline figures of £300m as the cost to the economy of England's early exit from the World Cup need a health warning attached.   Expenditure may dip in the short run, but the money may well be spent later, but on different things.

World Cup social media war

Facebook is gearing up for a fight over the World Cup with Twitter which has been seen as dominating live events marketing.   Facebook is claiming that it can reach 500 million fans and can offer advertisers more precise demographic targeting.

Facebook said that it had identified 500 million users with an interest in football.  This figure is double Twitter's total monthly active userbase of 255 million.    

Brokers make World Cup predictions

Financial analysts have been busy making predictions about the World Cup.  The 'stochastic [probablistic] model' of Goldman Sachs predicts a victory for Brazil, but most brokers are more interested in which companies might do well out of the tournament.

Sony put pressure on Fifa over Qatar

Leading Fifa sponsors Sony are putting pressure on the football governing body to conduct an appropriate investigation into allegations surrounding the way in which Qatar secured the 2022 World Cup.   Fresh allegations have been made in the Sunday Times today.

Premiership success hits Welsh national team

Premier League football in Wales is a 'double-edged sword' that is drawing fans away from the national team, one of the country’s top football bosses claimed yesterday. Football Association for Wales (FAW) chief executive Jonathan Ford said that, while fans were 'packing' the Cardiff City Stadium and Liberty Stadium on a weekly basis, it meant that, in a tight economy, he had to 'fight hard' to get supporters to watch Wales.

Premier League to blame for England success?

Is the Premier League to blame for England qualifying for the World Cup with one of the best records in Europe, sardonically ask soccer economics guru Stefan Szymanski.  He questions the persistent narrative of failure in terms of the number of foreign players in the Premier League and also looks at England's performance in the World Cup over the years.

The cost of rescheduling Qatar

Although Fifa is now going to engage in a period of 'deep consultation', it seems inevitable that the 2022 World Cup in Qatar will be rescheduled either to November and December or January and February. Dates later in the spring have been mentioned, but would cause even more disruption to league programmes.

Air conditioning would cost tens of millions of dollars per match if the tournament was held in the summer. It would also be difficult to provide safe conditions for fans.

Greg Dyke and the future of England

England's 0-0 draw with Ukraine last night, although hardly an advert for the national game, means that the hope of automatic qualification for the World Cup in Brazil is alive.   Or, to put it more cautiously, the English team's fate lies in their hands.

What lies behind the Brazil protests

Brazil is a country whose economic growth has not been matched by the development of infrastructure or governance capacity with problems of corruption still rife.   It is also one of the most unequal countries in the world.

This blog post is an excellent in depth look at the sports economics behind the recent protest, drawing extensively on the insights of football economics guru Stefan Szymanski.

Biggest global brands avoid naming rights deals

A number of clubs are in the market for naming rights deals, not least West Ham in relation to the Olympic Stadium. Football takes just under a quarter of a global market worth $750m a year, according to data from Sponsorship Today. Multi-purpose venues, which would include the Olympic Stadium, account for 29 per cent.