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Innovative marketing

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Huddersfield Town have come up with an innovative marketing idea, offering fans a pre-paid funeral package.  It includes a coffin in the club's colours and bearing its crest, or with a home shirt and name on the back. A blue and white floral bouquet is provided with a condolence card from the club.   The club song is played at the funeral.

Afterwards, ashes are scattered on the pitch.   Of course, many clubs provide this service for free or have a designated site for scattering ashes.   The number of ashes buried in caskets caused some issues when Arsenal sold Highbury.