United remain top brand

Manchester United remain the top brand in world football with an estimated value of over $1 billion for the second successive year.   Leicester City saw the biggest increase of 132 per cent, going from 42nd to 16th place with a value of £166m.

Arsenal saw a 22 per cent increase in brand value, going from seventh to sixth place with a value calculated at £593m.  They overtook Chelsea who saw a two per cent fall in their brand value to £530m.

Manchester United remain the top brand in world football with an estimated value of over $1 billion for the second successive year.   Leicester City saw the biggest increase of 132 per cent, going from 42nd to 16th place with a value of £166m.

Arsenal saw a 22 per cent increase in brand value, going from seventh to sixth place with a value calculated at £593m.  They overtook Chelsea who saw a two per cent fall in their brand value to £530m.